Categories
campaign

Topper – institucional

a website developed to renew and modernize the Topper brand

Site Institucional

Topper

Overview

Topper, one of the best known sports brands in Brazil, invited us to compete on its institutional brand. Its main point would be a renewed look, making it more modern and technological just like its products.

Details

Role: Senior/ Lead User experience
Company: Ogilvy & Mather agency
Client: Topper
Project: Site Institucional

My role

I was the team lead and senior UI designer
We design the site 

Main tasks

1. User Research about the new audience
2. Benchmark
3. design